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eHealth

Public facts

ICHRA marketplace and enrollment

Publicly traded online health-insurance marketplace (Nasdaq: EHTH) that sells Iris by eHealth as an ICHRA shopping and enrollment solution and partners with Nexben for administration/payments.

Overview

eHealth, Inc. is an independent licensed insurance agency and online marketplace that has sold individual and Medicare coverage for decades. In January 2025 it launched Iris by eHealth, described as an end-to-end ICHRA solution: the employer sets a monthly contribution; employees shop individual plans on Iris (including doctor and Rx filters); eHealth licensed agents enroll and support members; the employer contribution funds premiums. In June 2026 eHealth announced a partnership with Nexben to combine eHealth shopping/advisory with Nexben ICHRA administration and payment technology. eHealth also publishes ICHRA education and can refer employers to third-party administrators.

Why it matters eHealth is a scaled individual-market agency with a named ICHRA product (Iris) and a 2026 Nexben admin/payment partnership, so it can be either the shopping layer or part of a bundled ICHRA stack.

Target buyer
Employers and brokers who need individual-market enrollment for an ICHRA, including groups that will use Nexben or another TPA for payment and plan administration.
Pricing model
Marketplace/agency model for plan enrollment; Iris marketed with no plan markups or hidden fees; TPA/admin fees depend on the administration partner
Iris launch materials say there are no plan markups or hidden fees and that licensed agents are available nationwide. They do not publish an employer PEPM for Iris itself. Combined eHealth/Nexben administration and payment fees are not in the June 2026 release. eHealth cites a 17% average healthcare-cost savings vs group based on its analysis of individual vs group rates in OH, MN, GA, KY, IN, and FL — not a national fee.
Availability
National
Research
Last researched 2026-08-23
Agent-strong category

Key features

  • Iris by eHealth ICHRA shopping and enrollment platform
  • Doctor and prescription filters to narrow individual-market options
  • Licensed-agent enrollment and year-round employee support
  • Employer-set monthly contribution applied to premiums
  • Access to a large carrier panel (eHealth: more than 180 health insurers company-wide)
  • Free annual plan-option review (Iris announcement)
  • Nexben partnership for ICHRA administration and automated premium payments (announced June 2026)
  • Broker quoting, AOR preservation, and education in the Nexben partnership description

Integrations

  • Nexben (ICHRA administration and payments; partnership announced June 4, 2026)
  • National and regional individual-market carriers (company-wide: 180+; partnership shopping copy: ~50 leading carriers)

Overview

eHealth, Inc. (Nasdaq: EHTH) is a U.S. online health-insurance marketplace and licensed agency. Company about-copy used in 2025–2026 releases: more than 25–30 years in market, millions of consumers, access to more than 180 health insurers, headquarters/PR origin Austin, Texas on the Iris launch, and Indianapolis cited alongside Nexben’s Grand Rapids in the June 2026 partnership release. Investor contact named in that release: Kate Sidorovich, CFA.

Iris by eHealth launched January 29, 2025 as an ICHRA solution for employers that want a defined monthly contribution instead of a single group plan. CEO Fran Soistman is quoted on the launch. Flow as published:

  1. Employer sets a flat monthly contribution.
  2. Employees shop on Iris among insurers in their area and can filter by doctors and prescriptions.
  3. eHealth customer care manages enrollments and supports employees.
  4. The employer contribution funds some or all of the premium.

eHealth’s ICHRA resource pages also explain general ICHRA rules (effective January 1, 2020; special enrollment when an ICHRA is offered; eligible coverage includes ACA individual plans and Medicare Parts A/B/C) and say eHealth can help compare third-party ICHRA administrator costs — i.e., Iris/enrollment is not always the same as being the HRA TPA.

On June 4, 2026, eHealth and Nexben announced a partnership for an employee-centric ICHRA solution combining eHealth marketplace/advisory with Nexben administration and payments. CEO Derrick Duke (eHealth) and CEO Mark Smith (Nexben) are quoted.

Key Capabilities

  • Individual and family medical shopping for ICHRA-eligible employees, including outside the annual open-enrollment window when an ICHRA offer creates a special enrollment period (educational pages).
  • Iris decision support (doctors, prescriptions, contribution shown next to plans in partnership materials).
  • Licensed agents nationwide by phone or chat; Iris launch promised a free annual review of plan options.
  • Medical, dental, and vision in one shopping experience in the Nexben partnership description.
  • Broker support in the partnership release: quoting technology, carrier integrations, agent-of-record retention, licensing/advisory help in states where needed, and training/onboarding.
  • Employer visibility into enrollments and participation, contribution classes, and automated premium payments — the last item is attributed to the combined eHealth/Nexben solution, not necessarily Iris-alone.

eHealth is also a major Medicare and individual-market agency outside ICHRA; do not assume every eHealth enrollment is an ICHRA case.

Integrations & Ecosystem

  • Nexben: ICHRA administration, payments, and reconciliation (announced June 2026). Nexben’s site already listed an eHealth shopping integration before/alongside that announcement.
  • Carriers: eHealth company-wide panel is “more than 180” insurers. Partnership shopping copy says employees can compare ACA-compliant plans from approximately 50 leading national and regional carriers. Confirm which panel a given Iris/Nexben case uses.

Pricing

Iris launch: “no plan markups or hidden fees.” That refers to plan pricing/agency transparency, not a published employer administration PEPM. Nexben-side admin/payment fees are unpublished. Licensed-agent support is included in the Iris description.

The 17% savings footnote (Iris launch and Nexben release) is eHealth’s analysis of third-party individual vs traditional group rates in six states (OH, MN, GA, KY, IN, FL), not a national average and not an eHealth invoice amount.

Notes & Limitations

  • Confirm whether eHealth is only the writing/shopping agency or whether Nexben (or another TPA) is the ICHRA administrator of record.
  • 180+ vs ~50 carrier figures describe different scopes.
  • Partnership benefits in the June 2026 release include forward-looking statements; eHealth’s 10-K/10-Q list ICHRA-adoption and integration risk.
  • Educational ICHRA pages still tell employers eHealth can compare TPA services — a sign that administration may be unbundled.
  • “National” reflects nationwide agency operations; appointments and Iris availability should be confirmed per state.

Sources

Tags: ICHRA · individual coverage · marketplace · enrollment · Iris · public company